{"id":3190,"date":"2025-12-16T01:40:08","date_gmt":"2025-12-16T01:40:08","guid":{"rendered":"https:\/\/akillibrasil.com\/?page_id=3190"},"modified":"2026-01-04T17:09:52","modified_gmt":"2026-01-04T17:09:52","slug":"monitoramento-de-imagem-e-reputacao-digital","status":"publish","type":"page","link":"https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/","title":{"rendered":"Monitoramento de Imagem e Reputa\u00e7\u00e3o Digital"},"content":{"rendered":"<section id=\"hero-monitoramento\">\n    <!-- COLUNA ESQUERDA: T\u00cdTULO E CTA --><\/p>\n<h1>Monitoramento de Imagem e Reputa\u00e7\u00e3o<\/h1>\n<p>\n        Acompanhe tudo o que falam da sua institui\u00e7\u00e3o, identifique riscos antes que virem crise e transforme dados em decis\u00f5es inteligentes \u2013 com an\u00e1lise humana, n\u00e3o s\u00f3 com rob\u00f4.\n      <\/p>\n<p>\n        Servi\u00e7o especializado da Akilli Brasil, baseado na metodologia interna <strong>Akilli Tracking<\/strong>.\n      <\/p>\n<h2>Para quem \u00e9<\/h2>\n<ul>\n<li>C\u00e2maras Municipais, Prefeituras e \u00f3rg\u00e3os p\u00fablicos<\/li>\n<li>Mandatos, parlamentares e figuras p\u00fablicas<\/li>\n<li>Empresas que n\u00e3o podem brincar com reputa\u00e7\u00e3o<\/li>\n<\/ul>\n<p>      <a href=\"#contato-monitoramento\"><br \/>\n        Quero um diagn\u00f3stico de imagem<br \/>\n      <\/a><br \/>\n    <!-- COLUNA DIREITA: BLOCO INTERATIVO DE P\u00daBLICO --><\/p>\n<p>Como o monitoramento ajuda voc\u00ea<\/p>\n<p>        <!-- BOT\u00d5ES DE TIPO DE CLIENTE --><br \/>\n          <button\n            type=\"button\"\n            data-segment=\"publico\"\n          ><br \/>\n            Prefeitura<br \/>\n          <\/button><br \/>\n          <button\n            type=\"button\"\n            data-segment=\"mandato\"\n          ><br \/>\n            Vereador(a)<br \/>\n          <\/button><br \/>\n          <button\n            type=\"button\"\n            data-segment=\"empresa\"\n          ><br \/>\n            Empresa<br \/>\n          <\/button><br \/>\n        <!-- TEXTOS DIN\u00c2MICOS --><\/p>\n<h3>C\u00e2maras e Prefeituras<\/h3>\n<p>\n              Monitore blogs pol\u00edticos, redes sociais e perfis de oposi\u00e7\u00e3o.<br \/>\n              Antecipe crises, organize respostas institucionais e entregue relat\u00f3rios de imagem claros para a Mesa Diretora e para a sociedade.\n            <\/p>\n<h3>Mandatos e parlamentares<\/h3>\n<p>\n              Acompanhe como seu nome aparece na imprensa e nas redes,<br \/>\n              identifique quais pautas pegam melhor com a popula\u00e7\u00e3o<br \/>\n              e descubra onde a sua atua\u00e7\u00e3o est\u00e1 mais vulner\u00e1vel a ataques.\n            <\/p>\n<h3>Empresas e marcas<\/h3>\n<p>\n              Mapeie elogios, reclama\u00e7\u00f5es e cr\u00edticas recorrentes,<br \/>\n              entenda quais canais geram mais ru\u00eddo<br \/>\n              e use relat\u00f3rios de reputa\u00e7\u00e3o para apoiar decis\u00f5es de comunica\u00e7\u00e3o e atendimento.\n            <\/p>\n<p>        <a href=\"#modelos-contratacao-monitoramento\"><br \/>\n          Ver modelos de contrata\u00e7\u00e3o<br \/>\n        <\/a><br \/>\n<\/section>\n<style>\n  \/* ===== LAYOUT BASE ===== *\/\n  .akilli-hero-tracking {\n    padding: 5rem 1.5rem 3.5rem;\n    background: radial-gradient(circle at top left, #ffe4c5 0%, #fff7ef 45%, #ffffff 100%);\n    color: #222222;\n  }\n  .akilli-hero-container {\n    max-width: 1180px;\n    margin: 0 auto;\n    display: grid;\n    grid-template-columns: minmax(0, 1.4fr) minmax(0, 1fr);\n    gap: 3rem;\n    align-items: center;\n  }\n  \/* ===== COLUNA ESQUERDA ===== *\/\n  .akilli-hero-left h1 {\n    font-size: 2.3rem;\n    line-height: 1.2;\n    margin-bottom: 1rem;\n    color: #222222;\n  }\n  .akilli-hero-subheadline {\n    font-size: 1rem;\n    line-height: 1.6;\n    color: #555555;\n    max-width: 36rem;\n    margin-bottom: 0.9rem;\n  }\n  .akilli-hero-metodo {\n    font-size: 0.9rem;\n    color: #666666;\n    margin-bottom: 1.6rem;\n  }\n  .akilli-hero-label {\n    font-size: 0.9rem;\n    text-transform: uppercase;\n    letter-spacing: 0.08em;\n    color: #f79633;\n    margin-bottom: 0.5rem;\n  }\n  .akilli-hero-list {\n    list-style: none;\n    padding: 0;\n    margin: 0 0 2rem 0;\n  }\n  .akilli-hero-list li {\n    margin-bottom: 0.35rem;\n    padding-left: 1.2rem;\n    position: relative;\n    font-size: 0.95rem;\n    color: #444444;\n  }\n  .akilli-hero-list li::before {\n    content: \"\";\n    position: absolute;\n    left: 0;\n    top: 0.42rem;\n    width: 7px;\n    height: 7px;\n    border-radius: 999px;\n    background: #f79633;\n  }\n  \/* ===== BOT\u00d5ES ===== *\/\n  .akilli-hero-btn-primary,\n  .akilli-hero-btn-secondary {\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    padding: 0.8rem 1.8rem;\n    border-radius: 999px;\n    font-size: 0.95rem;\n    font-weight: 600;\n    text-decoration: none;\n    transition: all 0.18s ease-out;\n    cursor: pointer;\n    border: none;\n  }\n  .akilli-hero-btn-primary {\n    background: #f79633;\n    color: #ffffff;\n    box-shadow: 0 14px 30px rgba(247, 150, 51, 0.35);\n  }\n  .akilli-hero-btn-primary:hover {\n    background: #e7831b;\n    transform: translateY(-1px);\n    box-shadow: 0 18px 38px rgba(247, 150, 51, 0.45);\n  }\n  .akilli-hero-btn-secondary {\n    margin-top: 1.2rem;\n    background: #ffffff;\n    color: #444444;\n    border: 1px solid #666666;\n  }\n  .akilli-hero-btn-secondary:hover {\n    background: #fdf3e8;\n    border-color: #f79633;\n    color: #222222;\n  }\n  \/* ===== COLUNA DIREITA ===== *\/\n  .akilli-hero-right {\n    display: flex;\n    justify-content: flex-end;\n  }\n  .akilli-hero-card {\n    background: #ffffff;\n    border-radius: 1.5rem;\n    padding: 1.6rem 1.4rem;\n    border: 1px solid rgba(102, 102, 102, 0.35);\n    box-shadow: 0 18px 40px rgba(0, 0, 0, 0.08);\n    width: 100%;\n    max-width: 380px;\n  }\n  .akilli-hero-card-title {\n    font-size: 0.9rem;\n    text-transform: uppercase;\n    letter-spacing: 0.08em;\n    color: #666666;\n    margin-bottom: 0.9rem;\n  }\n  \/* ===== SWITCHER INTERATIVO ===== *\/\n  .akilli-hero-segment-switcher {\n    display: grid;\n    grid-template-columns: repeat(3, minmax(0, 1fr));\n    gap: 0.4rem;\n    margin-bottom: 1rem;\n  }\n  .segment-btn {\n    font-size: 0.78rem;\n    padding: 0.5rem 0.4rem;\n    border-radius: 999px;\n    border: 1px solid rgba(102, 102, 102, 0.7);\n    background: #ffffff;\n    color: #444444;\n    cursor: pointer;\n    transition: all 0.15s ease-out;\n    white-space: nowrap;\n  }\n  .segment-btn.active {\n    background: linear-gradient(135deg, #f79633, #ffb96f);\n    border-color: transparent;\n    color: #ffffff;\n    font-weight: 600;\n  }\n  .segment-btn:hover:not(.active) {\n    border-color: #f79633;\n    background: #fff7ef;\n  }\n  .akilli-hero-segment-content {\n    min-height: 150px;\n    margin-top: 0.2rem;\n  }\n  .segment-text {\n    display: none;\n    animation: fadeIn 0.2s ease-out;\n  }\n  .segment-text.active {\n    display: block;\n  }\n  .segment-text h3 {\n    font-size: 1rem;\n    margin-bottom: 0.25rem;\n    color: #222222;\n  }\n  .segment-text p {\n    font-size: 0.86rem;\n    line-height: 1.6;\n    color: #555555;\n  }\n  @keyframes fadeIn {\n    from { opacity: 0; transform: translateY(4px); }\n    to { opacity: 1; transform: translateY(0); }\n  }\n  \/* ===== RESPONSIVO ===== *\/\n  @media (max-width: 900px) {\n    .akilli-hero-container {\n      grid-template-columns: 1fr;\n      gap: 2.5rem;\n    }\n    .akilli-hero-right {\n      justify-content: flex-start;\n    }\n    .akilli-hero-tracking {\n      padding-top: 3.5rem;\n    }\n  }\n  @media (max-width: 600px) {\n    .akilli-hero-left h1 {\n      font-size: 1.8rem;\n    }\n    .akilli-hero-card {\n      max-width: 100%;\n    }\n    .akilli-hero-segment-switcher {\n      grid-template-columns: 1fr;\n    }\n  }\n<\/style>\n<section id=\"o-que-e-monitoramento\">\n<header>\n<h2>O que \u00e9 o Monitoramento de Imagem e Reputa\u00e7\u00e3o<\/h2>\n<p>\n        Um servi\u00e7o da Akilli Brasil para <strong>monitorar, interpretar e organizar<\/strong> tudo o que aparece sobre sua institui\u00e7\u00e3o no ambiente digital \u2014 com<br \/>\n        <strong>an\u00e1lise humana<\/strong> e recomenda\u00e7\u00f5es pr\u00e1ticas para decis\u00e3o.\n      <\/p>\n<p>\n        Baseado na metodologia interna <strong>Akilli Tracking<\/strong> (servi\u00e7o manual \u2014 n\u00e3o SaaS &#8211; e n\u00fameros aproximados por cliente).\n      <\/p>\n<\/header>\n<p>    <!-- MINI CONTADORES (placeholders) --><br \/>\n      <!-- Troque data-target pelos valores reais quando quiser --><br \/>\n          0<br \/>\n          men\u00e7\u00f5es mapeadas\/m\u00eas<\/p>\n<p>Registro com link, data, fonte, resumo e classifica\u00e7\u00e3o.<\/p>\n<p>          0<br \/>\n          canais monitorados<\/p>\n<p>Redes sociais, blogs, portais regionais e perfis de opini\u00e3o.<\/p>\n<p>          0<br \/>\n          temas sens\u00edveis<\/p>\n<p>Pol\u00eamicas, crises locais e pautas com potencial de ru\u00eddo.<\/p>\n<p>          0<br \/>\n          relat\u00f3rios por ano<\/p>\n<p>Vis\u00e3o estrat\u00e9gica semestral, com recomenda\u00e7\u00f5es acion\u00e1veis.<\/p>\n<p>    <!-- TABS --><br \/>\n      <button type=\"button\" role=\"tab\" aria-selected=\"true\" data-tab=\"tab1\"><br \/>\n        O que \u00e9<br \/>\n      <\/button><br \/>\n      <button type=\"button\" role=\"tab\" aria-selected=\"false\" data-tab=\"tab2\"><br \/>\n        O que monitoramos<br \/>\n      <\/button><br \/>\n      <button type=\"button\" role=\"tab\" aria-selected=\"false\" data-tab=\"tab3\"><br \/>\n        O que voc\u00ea recebe<br \/>\n      <\/button><br \/>\n    <!-- CONTE\u00daDO --><br \/>\n      <!-- TAB 1 --><\/p>\n<h3>Defini\u00e7\u00e3o direta<\/h3>\n<p>\n              Monitoramento de imagem e reputa\u00e7\u00e3o \u00e9 a pr\u00e1tica de <strong>acompanhar men\u00e7\u00f5es<\/strong> (redes, blogs, portais e perfis de influ\u00eancia),<br \/>\n              <strong>classificar sentimento<\/strong> (positivo, neutro, negativo), medir <strong>impacto<\/strong> e transformar isso em<br \/>\n              <strong>insumos de comunica\u00e7\u00e3o<\/strong>.\n            <\/p>\n<p>              <button type=\"button\" data-chip=\"c1\">An\u00e1lise humana<\/button><br \/>\n              <button type=\"button\" data-chip=\"c2\">Contexto local<\/button><br \/>\n              <button type=\"button\" data-chip=\"c3\">A\u00e7\u00e3o recomendada<\/button><\/p>\n<p>\n                  N\u00e3o \u00e9 s\u00f3 contar cita\u00e7\u00f5es. N\u00f3s lemos o conte\u00fado e interpretamos <strong>o que est\u00e1 por tr\u00e1s<\/strong>, quem publicou e qual o peso real.\n                <\/p>\n<p>\n                  Em ambientes pol\u00edticos, o mesmo tema pode ter leituras diferentes. O servi\u00e7o considera <strong>timing, atores e ru\u00eddos<\/strong> do territ\u00f3rio.\n                <\/p>\n<p>\n                  Cada insight vira decis\u00e3o: <strong>responder \/ esclarecer \/ monitorar \/ pautar<\/strong>. Relat\u00f3rio sem a\u00e7\u00e3o \u00e9 s\u00f3 papel bonito.\n                <\/p>\n<h3>Por que isso importa?<\/h3>\n<ul>\n<li><strong>Antecipar crises<\/strong> antes que o ru\u00eddo vire manchete.<\/li>\n<li><strong>Unificar discurso<\/strong> interno e evitar mensagens conflitantes.<\/li>\n<li><strong>Guiar pauta<\/strong> institucional com base no que a popula\u00e7\u00e3o repercute.<\/li>\n<li><strong>Proteger reputa\u00e7\u00e3o<\/strong> em temas sens\u00edveis (pol\u00eamicas, gastos, decis\u00f5es, TCE etc.).<\/li>\n<\/ul>\n<p>              <a href=\"#contato-monitoramento\"><br \/>\n                Quero aplicar isso na minha institui\u00e7\u00e3o<br \/>\n              <\/a><br \/>\n      <!-- TAB 2 --><\/p>\n<h3>Fontes e canais monitorados<\/h3>\n<p>\n            O escopo \u00e9 ajustado por cliente, mas normalmente cobre:\n          <\/p>\n<p>            Instagram<br \/>\n            Facebook<br \/>\n            YouTube<br \/>\n            Blogs pol\u00edticos<br \/>\n            Portais regionais<br \/>\n            Perfis de opini\u00e3o<\/p>\n<p><strong>Observa\u00e7\u00e3o:<\/strong> tamb\u00e9m inclu\u00edmos buscas por termos, nomes, siglas e varia\u00e7\u00f5es conforme a realidade local.<\/p>\n<p>      <!-- TAB 3 --><\/p>\n<h3>Voc\u00ea recebe<\/h3>\n<ul>\n<li><strong>Planilha organizada<\/strong> com todas as men\u00e7\u00f5es relevantes (link, data, fonte, resumo).<\/li>\n<li><strong>Classifica\u00e7\u00e3o de sentimento<\/strong> (positivo, neutro, negativo) e <strong>impacto<\/strong> (baixo, m\u00e9dio, alto).<\/li>\n<li><strong>Temas predominantes<\/strong> e pontos sens\u00edveis com risco reputacional.<\/li>\n<li><strong>Recomenda\u00e7\u00f5es pr\u00e1ticas<\/strong> de comunica\u00e7\u00e3o e posicionamento.<\/li>\n<\/ul>\n<h3>Formato de entrega<\/h3>\n<p>O relat\u00f3rio pode ser:<\/p>\n<p>                Mensal<br \/>\n                para acompanhamento cont\u00ednuo<br \/>\n                Trimestral<br \/>\n                para ciclos de gest\u00e3o<br \/>\n                Semestral<br \/>\n                para vis\u00e3o estrat\u00e9gica<br \/>\n            <a href=\"#modelos-contratacao-monitoramento\"><br \/>\n              Ver modelos de contrata\u00e7\u00e3o \u2192<br \/>\n            <\/a><br \/>\n<\/section>\n<style>\n  :root{\n    --akilli-orange:#f79633;\n    --akilli-gray:#666666;\n    --akilli-bg:#ffffff;\n    --akilli-ink:#222222;\n    --akilli-soft:#fff7ef;\n    --akilli-border: rgba(102,102,102,.28);\n    --akilli-shadow: 0 18px 40px rgba(0,0,0,.08);\n  }\n  .akilli-section{\n    padding: 3.5rem 1.5rem;\n    background: linear-gradient(180deg, var(--akilli-bg) 0%, var(--akilli-soft) 100%);\n    color: var(--akilli-ink);\n  }\n  .akilli-wrap{\n    max-width: 1180px;\n    margin: 0 auto;\n  }\n  .akilli-head h2{\n    font-size: 1.8rem;\n    margin: 0 0 .6rem 0;\n  }\n  .akilli-head p{\n    margin: 0 0 .6rem 0;\n    line-height: 1.7;\n    color: #444;\n    max-width: 62rem;\n  }\n  .akilli-method{\n    color: var(--akilli-gray);\n    font-size: .95rem;\n    margin-top: .2rem;\n  }\n  \/* ===== CONTADORES ===== *\/\n  .akilli-counters{\n    margin-top: 1.2rem;\n    display: grid;\n    grid-template-columns: repeat(4, minmax(0, 1fr));\n    gap: 1rem;\n  }\n  .counter-card{\n    background: #fff;\n    border: 1px solid var(--akilli-border);\n    border-radius: 1.25rem;\n    padding: 1rem 1rem;\n    box-shadow: 0 14px 30px rgba(0,0,0,.06);\n  }\n  .counter-card.highlight{\n    border-left: 6px solid var(--akilli-orange);\n  }\n  .counter-top{\n    display: flex;\n    flex-direction: column;\n    gap: .25rem;\n    margin-bottom: .55rem;\n  }\n  .counter-value{\n    font-size: 1.7rem;\n    font-weight: 900;\n    color: var(--akilli-orange);\n    line-height: 1.05;\n  }\n  .counter-label{\n    font-size: .92rem;\n    font-weight: 800;\n    color: #333;\n  }\n  .counter-desc{\n    margin: 0;\n    color: #555;\n    line-height: 1.55;\n    font-size: .9rem;\n  }\n  \/* Tabs *\/\n  .akilli-tabs{\n    margin-top: 1.4rem;\n    display: inline-flex;\n    gap: .5rem;\n    flex-wrap: wrap;\n    border: 1px solid var(--akilli-border);\n    padding: .4rem;\n    border-radius: 999px;\n    background: #fff;\n    box-shadow: 0 10px 22px rgba(0,0,0,.05);\n  }\n  .akilli-tab{\n    appearance: none;\n    border: none;\n    background: transparent;\n    color: #444;\n    padding: .55rem 1rem;\n    border-radius: 999px;\n    cursor: pointer;\n    font-weight: 600;\n    font-size: .92rem;\n    transition: all .15s ease-out;\n    border: 1px solid transparent;\n  }\n  .akilli-tab:hover{\n    background: rgba(247,150,51,.10);\n  }\n  .akilli-tab.active{\n    background: var(--akilli-orange);\n    color: #fff;\n    box-shadow: 0 12px 26px rgba(247,150,51,.28);\n  }\n  .akilli-panels{ margin-top: 1.4rem; }\n  .akilli-panel{ display:none; }\n  .akilli-panel.active{ display:block; animation: akFade .18s ease-out; }\n  @keyframes akFade{ from{opacity:0; transform:translateY(4px)} to{opacity:1; transform:translateY(0)} }\n  .akilli-grid{\n    display: grid;\n    grid-template-columns: 1.3fr 1fr;\n    gap: 1.2rem;\n    align-items: start;\n    margin-top: .6rem;\n  }\n  .akilli-card{\n    background: #fff;\n    border: 1px solid var(--akilli-border);\n    border-radius: 1.25rem;\n    padding: 1.25rem 1.2rem;\n    box-shadow: var(--akilli-shadow);\n  }\n  .akilli-card h3{ margin: 0 0 .5rem 0; font-size: 1.1rem; }\n  .akilli-card p{ margin: 0 0 .7rem 0; line-height: 1.7; color: #444; }\n  .akilli-card-highlight{ border-left: 6px solid var(--akilli-orange); }\n  .akilli-card-outline{ background:#fff; border: 1px dashed rgba(102,102,102,.55); }\n  .akilli-list{ margin: .3rem 0 0 0; padding-left: 1.1rem; color:#444; line-height:1.7; }\n  .akilli-list li{ margin-bottom: .35rem; }\n  .akilli-chips{ display:flex; flex-wrap:wrap; gap:.5rem; margin:.9rem 0 .8rem 0; }\n  .chip{\n    border: 1px solid rgba(102,102,102,.55);\n    background: #fff;\n    color: #444;\n    padding: .45rem .8rem;\n    border-radius: 999px;\n    cursor: pointer;\n    font-weight: 700;\n    font-size: .85rem;\n    transition: all .15s ease-out;\n  }\n  .chip:hover{ background: rgba(247,150,51,.10); border-color: var(--akilli-orange); }\n  .chip.active{ background: rgba(247,150,51,.18); border-color: var(--akilli-orange); color:#222; }\n  .akilli-chipbox{\n    border: 1px solid rgba(247,150,51,.35);\n    background: rgba(247,150,51,.06);\n    padding: .8rem .9rem;\n    border-radius: 1rem;\n  }\n  .chiptext{ display:none; }\n  .chiptext.active{ display:block; }\n  .akilli-badges{ display:flex; flex-wrap:wrap; gap:.5rem; margin-top:.8rem; }\n  .badge{\n    background: rgba(247,150,51,.12);\n    border: 1px solid rgba(247,150,51,.35);\n    color: #222;\n    padding: .35rem .65rem;\n    border-radius: 999px;\n    font-weight: 700;\n    font-size: .85rem;\n  }\n  .akilli-note{\n    margin-top: 1rem;\n    border-left: 5px solid var(--akilli-gray);\n    padding-left: .9rem;\n    color: #444;\n  }\n  .akilli-kpis-title{ margin-bottom:.6rem !important; color:var(--akilli-gray) !important; font-weight:600; }\n  .akilli-kpis{ display:grid; grid-template-columns:repeat(3, minmax(0, 1fr)); gap:.7rem; margin:.5rem 0 1rem 0; }\n  .kpi{ border:1px solid var(--akilli-border); border-radius:1rem; padding:.75rem; background:#fff; }\n  .kpi-top{ display:block; font-weight:800; color:#222; }\n  .kpi-sub{ display:block; margin-top:.2rem; font-size:.85rem; color:#555; line-height:1.4; }\n  .akilli-mini-cta{ margin-top:1.1rem; }\n  .akilli-btn{\n    display:inline-flex; align-items:center; justify-content:center;\n    padding:.75rem 1.3rem; border-radius:999px;\n    background: var(--akilli-orange); color:#fff; text-decoration:none; font-weight:800;\n    box-shadow: 0 14px 30px rgba(247,150,51,.28);\n    transition: all .18s ease-out;\n  }\n  .akilli-btn:hover{\n    background:#e7831b; transform: translateY(-1px);\n    box-shadow: 0 18px 38px rgba(247,150,51,.35);\n  }\n  .akilli-link{ display:inline-block; margin-top:.4rem; color:var(--akilli-gray); font-weight:800; text-decoration:none; }\n  .akilli-link:hover{ color: var(--akilli-orange); }\n  \/* Responsivo *\/\n  @media (max-width: 1000px){\n    .akilli-counters{ grid-template-columns: repeat(2, minmax(0, 1fr)); }\n  }\n  @media (max-width: 900px){\n    .akilli-grid{ grid-template-columns: 1fr; }\n    .akilli-head h2{ font-size: 1.5rem; }\n  }\n  @media (max-width: 600px){\n    .akilli-counters{ grid-template-columns: 1fr; }\n    .akilli-kpis{ grid-template-columns: 1fr; }\n    .akilli-tab{ width: 100%; text-align: center; }\n    .akilli-tabs{ width: 100%; justify-content: center; border-radius: 1.2rem; }\n  }\n<\/style>\n<section id=\"quem-se-beneficia-monitoramento\">\n<header>\n<h2>Quem j\u00e1 se beneficia desse tipo de monitoramento<\/h2>\n<p>\n        Este servi\u00e7o \u00e9 ideal para institui\u00e7\u00f5es e marcas que precisam <strong>proteger reputa\u00e7\u00e3o<\/strong>, antecipar ru\u00eddos e transformar men\u00e7\u00f5es em<br \/>\n        <strong>decis\u00f5es de comunica\u00e7\u00e3o<\/strong>.\n      <\/p>\n<\/header>\n<p>    <!-- FILTRO INTERATIVO --><\/p>\n<nav aria-label=\"Filtrar perfis\">\n      <button type=\"button\" data-filter=\"todos\">Todos<\/button><br \/>\n      <button type=\"button\" data-filter=\"publico\">\u00d3rg\u00e3os P\u00fablicos<\/button><br \/>\n      <button type=\"button\" data-filter=\"mandato\">Mandatos<\/button><br \/>\n      <button type=\"button\" data-filter=\"empresa\">Empresas<\/button><br \/>\n    <\/nav>\n<p>    <!-- GRID DE PERFIS --><\/p>\n<article role=\"listitem\" data-type=\"publico\">\n<h3>C\u00e2maras Municipais<\/h3>\n<p>\n          Evitam ser pegas de surpresa por ru\u00eddos pol\u00edticos, cr\u00edticas em blogs e repercuss\u00f5es em redes sociais, mantendo a institui\u00e7\u00e3o preparada para responder com clareza.\n        <\/p>\n<ul>\n<li>Relat\u00f3rios semestrais para vereadores<\/li>\n<li>Detec\u00e7\u00e3o de crises e pol\u00eamicas<\/li>\n<li>Mapa de atores (apoio\/oposi\u00e7\u00e3o)<\/li>\n<\/ul>\n<\/article>\n<article role=\"listitem\" data-type=\"publico\">\n<h3>Prefeituras e Secretarias<\/h3>\n<p>\n          Organizam comunica\u00e7\u00e3o institucional por temas sens\u00edveis e monitoram como decis\u00f5es administrativas s\u00e3o percebidas pela popula\u00e7\u00e3o e pela imprensa local.\n        <\/p>\n<ul>\n<li>Monitoramento por pauta<\/li>\n<li>Alertas de ru\u00eddo<\/li>\n<li>Recomenda\u00e7\u00f5es de resposta<\/li>\n<\/ul>\n<\/article>\n<article role=\"listitem\" data-type=\"mandato\">\n<h3>Mandatos e parlamentares<\/h3>\n<p>\n          Acompanham como o nome aparece na imprensa e nas redes, identificam ataques, oportunidades de pauta e pontos fortes de atua\u00e7\u00e3o percebida.\n        <\/p>\n<ul>\n<li>Leitura de sentimento por tema<\/li>\n<li>Oportunidades de posicionamento<\/li>\n<li>Vulnerabilidades reputacionais<\/li>\n<\/ul>\n<\/article>\n<article role=\"listitem\" data-type=\"empresa\">\n<h3>Empresas com alta exposi\u00e7\u00e3o<\/h3>\n<p>\n          Reduzem riscos de crise ao mapear reclama\u00e7\u00f5es e cr\u00edticas recorrentes, al\u00e9m de entender quais canais amplificam ru\u00eddo e quais fortalecem reputa\u00e7\u00e3o.\n        <\/p>\n<ul>\n<li>Mapa de reclama\u00e7\u00f5es<\/li>\n<li>Monitoramento de portais e redes<\/li>\n<li>Plano de a\u00e7\u00e3o reputacional<\/li>\n<\/ul>\n<\/article>\n<article role=\"listitem\" data-type=\"empresa\">\n<h3>Neg\u00f3cios locais em expans\u00e3o<\/h3>\n<p>\n          Entendem rapidamente o que o p\u00fablico diz sobre o neg\u00f3cio e alinham atendimento, posicionamento e comunica\u00e7\u00e3o para reduzir fric\u00e7\u00e3o e melhorar percep\u00e7\u00e3o.\n        <\/p>\n<ul>\n<li>Diagn\u00f3stico de imagem<\/li>\n<li>Recomenda\u00e7\u00f5es de comunica\u00e7\u00e3o<\/li>\n<li>Oportunidades de melhoria<\/li>\n<\/ul>\n<\/article>\n<article role=\"listitem\" data-type=\"publico mandato empresa\">\n<h3>Institui\u00e7\u00f5es que n\u00e3o podem ser pegas de surpresa<\/h3>\n<p>\n          Perfeito para quem enfrenta risco reputacional: cr\u00edticas recorrentes, \u00f3rg\u00e3os de controle, imprensa local ou temas que viram pol\u00eamica com facilidade.\n        <\/p>\n<ul>\n<li>Antecipa\u00e7\u00e3o de crises<\/li>\n<li>Decis\u00f5es baseadas em evid\u00eancias<\/li>\n<li>Relat\u00f3rios acion\u00e1veis<\/li>\n<\/ul>\n<\/article>\n<p>    <!-- EXEMPLOS DE APLICA\u00c7\u00c3O (ACORDE\u00c3O) --><\/p>\n<h3>Exemplos de aplica\u00e7\u00e3o<\/h3>\n<details open>\n<summary>\n          C\u00e2mara Municipal \u2013 relat\u00f3rio semestral para vereadores<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            Consolida\u00e7\u00e3o de men\u00e7\u00f5es do semestre em redes sociais e blogs regionais, classifica\u00e7\u00e3o de sentimento, temas predominantes, riscos e oportunidades de pauta,<br \/>\n            com recomenda\u00e7\u00f5es de comunica\u00e7\u00e3o interna e institucional.\n          <\/p>\n<\/details>\n<details>\n<summary>\n          Mandato \u2013 monitoramento de imagem do parlamentar<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            Acompanhamento de men\u00e7\u00f5es com leitura de contexto, identifica\u00e7\u00e3o de ataques e ru\u00eddos, al\u00e9m de recomenda\u00e7\u00f5es de posicionamento e temas com maior repercuss\u00e3o.\n          <\/p>\n<\/details>\n<details>\n<summary>\n          Empresa \u2013 preven\u00e7\u00e3o de crise e diagn\u00f3stico reputacional<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            Mapeamento de reclama\u00e7\u00f5es, cr\u00edticas e elogios, identifica\u00e7\u00e3o de canais de maior impacto e gera\u00e7\u00e3o de plano de a\u00e7\u00e3o para comunica\u00e7\u00e3o e atendimento.\n          <\/p>\n<\/details>\n<p>      <a href=\"#contato-monitoramento\"><br \/>\n        Quero uma proposta para minha institui\u00e7\u00e3o<br \/>\n      <\/a><br \/>\n      <a href=\"#o-que-e-monitoramento\"><br \/>\n        Entender o servi\u00e7o<br \/>\n      <\/a><br \/>\n<\/section>\n<style>\n  :root{\n    --akilli-orange:#f79633;\n    --akilli-gray:#666666;\n    --akilli-ink:#222222;\n    --akilli-soft:#fff7ef;\n    --akilli-border: rgba(102,102,102,.28);\n    --akilli-shadow: 0 18px 40px rgba(0,0,0,.08);\n  }\n  .akilli-section-beneficios{\n    padding: 3.5rem 1.5rem;\n    background: #ffffff;\n    color: var(--akilli-ink);\n  }\n  .akilli-wrap{\n    max-width: 1180px;\n    margin: 0 auto;\n  }\n  .akilli-head h2{\n    font-size: 1.8rem;\n    margin: 0 0 .6rem 0;\n  }\n  .akilli-head p{\n    margin: 0 0 1.2rem 0;\n    line-height: 1.7;\n    color: #444;\n    max-width: 62rem;\n  }\n  \/* NAV \/ FILTROS *\/\n  .akilli-benef-nav{\n    display: inline-flex;\n    flex-wrap: wrap;\n    gap: .55rem;\n    padding: .45rem;\n    border: 1px solid var(--akilli-border);\n    border-radius: 999px;\n    background: #fff;\n    box-shadow: 0 10px 22px rgba(0,0,0,.05);\n    margin: .3rem 0 1.2rem 0;\n  }\n  .benef-btn{\n    appearance: none;\n    border: 1px solid transparent;\n    background: transparent;\n    color: #444;\n    padding: .55rem 1rem;\n    border-radius: 999px;\n    cursor: pointer;\n    font-weight: 700;\n    font-size: .92rem;\n    transition: all .15s ease-out;\n  }\n  .benef-btn:hover{\n    background: rgba(247,150,51,.10);\n  }\n  .benef-btn.active{\n    background: var(--akilli-orange);\n    color: #fff;\n    box-shadow: 0 12px 26px rgba(247,150,51,.28);\n  }\n  \/* GRID *\/\n  .akilli-benef-grid{\n    display: grid;\n    grid-template-columns: repeat(3, minmax(0, 1fr));\n    gap: 1rem;\n    margin-top: .2rem;\n  }\n  .benef-card{\n    background: #fff;\n    border: 1px solid var(--akilli-border);\n    border-radius: 1.25rem;\n    padding: 1.15rem 1.1rem;\n    box-shadow: var(--akilli-shadow);\n    transition: transform .16s ease-out, box-shadow .16s ease-out, border-color .16s ease-out;\n  }\n  .benef-card:hover{\n    transform: translateY(-2px);\n    border-color: rgba(247,150,51,.55);\n    box-shadow: 0 22px 46px rgba(0,0,0,.10);\n  }\n  .benef-card.highlight{\n    border-left: 6px solid var(--akilli-orange);\n    background: linear-gradient(180deg, #fff 0%, var(--akilli-soft) 100%);\n  }\n  .benef-card h3{\n    margin: 0 0 .45rem 0;\n    font-size: 1.05rem;\n  }\n  .benef-card p{\n    margin: 0 0 .7rem 0;\n    line-height: 1.7;\n    color: #444;\n    font-size: .95rem;\n  }\n  .benef-card ul{\n    margin: 0;\n    padding-left: 1.1rem;\n    color: #444;\n    line-height: 1.7;\n    font-size: .92rem;\n  }\n  .benef-card li{\n    margin-bottom: .25rem;\n  }\n  \/* ACCORDION *\/\n  .akilli-accordion{\n    margin-top: 1.6rem;\n    border: 1px solid var(--akilli-border);\n    border-radius: 1.25rem;\n    padding: 1rem 1rem;\n    background: #fff;\n    box-shadow: 0 10px 22px rgba(0,0,0,.05);\n  }\n  .acc-title{\n    margin: 0 0 .8rem 0;\n    font-size: 1.05rem;\n    color: var(--akilli-gray);\n    text-transform: uppercase;\n    letter-spacing: .08em;\n  }\n  .acc-item{\n    border-top: 1px solid rgba(102,102,102,.18);\n    padding-top: .6rem;\n    margin-top: .6rem;\n  }\n  .acc-item:first-of-type{\n    border-top: none;\n    padding-top: 0;\n    margin-top: 0;\n  }\n  .acc-item summary{\n    list-style: none;\n    cursor: pointer;\n    display: flex;\n    align-items: center;\n    justify-content: space-between;\n    gap: .8rem;\n    font-weight: 800;\n    color: #222;\n    padding: .55rem .4rem;\n    border-radius: .9rem;\n    transition: background .15s ease-out;\n  }\n  .acc-item summary::-webkit-details-marker{ display:none; }\n  .acc-item summary:hover{\n    background: rgba(247,150,51,.10);\n  }\n  .acc-icon{\n    display: inline-flex;\n    width: 26px;\n    height: 26px;\n    border-radius: 999px;\n    border: 1px solid rgba(102,102,102,.30);\n    align-items: center;\n    justify-content: center;\n    font-weight: 900;\n    color: var(--akilli-gray);\n    transition: transform .15s ease-out, background .15s ease-out, color .15s ease-out, border-color .15s ease-out;\n    flex: 0 0 auto;\n  }\n  details[open] .acc-icon{\n    transform: rotate(45deg);\n    background: rgba(247,150,51,.14);\n    color: #222;\n    border-color: rgba(247,150,51,.45);\n  }\n  .acc-content{\n    padding: .1rem .5rem .7rem .5rem;\n    color: #444;\n    line-height: 1.7;\n  }\n  \/* CTA *\/\n  .akilli-cta-row{\n    margin-top: 1.4rem;\n    display: flex;\n    flex-wrap: wrap;\n    gap: .8rem;\n    align-items: center;\n  }\n  .akilli-btn-primary, .akilli-btn-secondary{\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    padding: .8rem 1.35rem;\n    border-radius: 999px;\n    font-size: .95rem;\n    font-weight: 800;\n    text-decoration: none;\n    transition: all .18s ease-out;\n  }\n  .akilli-btn-primary{\n    background: var(--akilli-orange);\n    color: #fff;\n    box-shadow: 0 14px 30px rgba(247,150,51,.28);\n  }\n  .akilli-btn-primary:hover{\n    background: #e7831b;\n    transform: translateY(-1px);\n    box-shadow: 0 18px 38px rgba(247,150,51,.35);\n  }\n  .akilli-btn-secondary{\n    background: #fff;\n    color: #444;\n    border: 1px solid rgba(102,102,102,.6);\n  }\n  .akilli-btn-secondary:hover{\n    border-color: var(--akilli-orange);\n    background: rgba(247,150,51,.08);\n    color: #222;\n  }\n  \/* Estado hidden para filtro *\/\n  .benef-card.is-hidden{\n    display: none !important;\n  }\n  \/* Responsivo *\/\n  @media (max-width: 1000px){\n    .akilli-benef-grid{ grid-template-columns: repeat(2, minmax(0, 1fr)); }\n  }\n  @media (max-width: 650px){\n    .akilli-benef-grid{ grid-template-columns: 1fr; }\n    .akilli-head h2{ font-size: 1.55rem; }\n  }\n<\/style>\n<section id=\"modelos-contratacao-monitoramento\">\n<header>\n<h2>Modelos de contrata\u00e7\u00e3o<\/h2>\n<p>\n        Escolha o formato ideal conforme seu n\u00edvel de exposi\u00e7\u00e3o e a velocidade com que voc\u00ea precisa tomar decis\u00f5es.<br \/>\n        Os planos s\u00e3o <strong>personalizados<\/strong> (sem valores fixos aqui) e podem incluir apresenta\u00e7\u00e3o interna dos resultados.\n      <\/p>\n<\/header>\n<p>    <!-- SELETOR INTERATIVO --><\/p>\n<nav aria-label=\"Selecionar modelo de contrata\u00e7\u00e3o\">\n      <button type=\"button\" data-plan=\"diagnostico\"><br \/>\n        Diagn\u00f3stico (Per\u00edodo Fechado)<br \/>\n      <\/button><br \/>\n      <button type=\"button\" data-plan=\"continuo\"><br \/>\n        Cont\u00ednuo (Acompanhamento)<br \/>\n      <\/button><br \/>\n      <button type=\"button\" data-plan=\"crise\"><br \/>\n        Plant\u00e3o de Crise (Sob Demanda)<br \/>\n      <\/button><br \/>\n    <\/nav>\n<p>    <!-- CARDS \/ CONTE\u00daDO --><br \/>\n      <!-- DIAGN\u00d3STICO --><\/p>\n<article data-plan-card=\"diagnostico\">\n<h3>Plano Diagn\u00f3stico<\/h3>\n<p>\n            Ideal para come\u00e7ar: consolida um per\u00edodo fechado (ex.: 6 ou 12 meses) e entrega uma vis\u00e3o estrat\u00e9gica do que est\u00e1 acontecendo com sua imagem.\n          <\/p>\n<h4>Inclui<\/h4>\n<ul>\n<li>Briefing + defini\u00e7\u00e3o de termos, atores e canais<\/li>\n<li>Monitoramento manual do per\u00edodo fechado<\/li>\n<li>Classifica\u00e7\u00e3o de sentimento e impacto<\/li>\n<li>Temas predominantes e pontos sens\u00edveis<\/li>\n<li>Relat\u00f3rio estrat\u00e9gico completo<\/li>\n<li>Reuni\u00e3o de apresenta\u00e7\u00e3o (online ou presencial)<\/li>\n<\/ul>\n<h4>Quando faz mais sentido<\/h4>\n<ul>\n<li>Transi\u00e7\u00e3o de gest\u00e3o \/ troca de equipe<\/li>\n<li>Necessidade de \u201cfoto\u201d clara da reputa\u00e7\u00e3o<\/li>\n<li>Planejamento do pr\u00f3ximo semestre\/ano<\/li>\n<li>Organizar comunica\u00e7\u00e3o interna com evid\u00eancias<\/li>\n<\/ul>\n<p>              Entrega \u00fanica<br \/>\n              Vis\u00e3o estrat\u00e9gica<br \/>\n              R\u00e1pido para contratar<br \/>\n          <a href=\"#contato-monitoramento\">Solicitar proposta<\/a><br \/>\n          <a href=\"#o-que-e-monitoramento\">Ver escopo do servi\u00e7o<\/a><br \/>\n      <\/article>\n<p>      <!-- CONT\u00cdNUO --><\/p>\n<article data-plan-card=\"continuo\">\n<h3>Plano Cont\u00ednuo<\/h3>\n<p>\n            Para quem n\u00e3o pode ser pego de surpresa: monitoramento recorrente com alertas, recomenda\u00e7\u00f5es e relat\u00f3rios peri\u00f3dicos.\n          <\/p>\n<h4>Inclui<\/h4>\n<ul>\n<li>Setup inicial de termos, atores e risco reputacional<\/li>\n<li>Monitoramento recorrente (mensal ou trimestral)<\/li>\n<li>Alertas de men\u00e7\u00f5es negativas de maior impacto<\/li>\n<li>Relat\u00f3rios peri\u00f3dicos (mensal\/trimestral\/semestral)<\/li>\n<li>Recomenda\u00e7\u00f5es de resposta e pauta<\/li>\n<li>Reuni\u00f5es de alinhamento<\/li>\n<\/ul>\n<h4>Quando faz mais sentido<\/h4>\n<ul>\n<li>Institui\u00e7\u00f5es com alta exposi\u00e7\u00e3o<\/li>\n<li>Ambiente pol\u00edtico com oposi\u00e7\u00e3o ativa<\/li>\n<li>Temas sens\u00edveis recorrentes (pol\u00eamicas, gastos, den\u00fancias)<\/li>\n<li>Necessidade de gest\u00e3o de imagem cont\u00ednua<\/li>\n<\/ul>\n<p>              Acompanhamento<br \/>\n              Alertas<br \/>\n              Decis\u00e3o r\u00e1pida<br \/>\n          <a href=\"#contato-monitoramento\">Solicitar proposta<\/a><br \/>\n          <a href=\"#faq-monitoramento\">Ver FAQ<\/a><br \/>\n      <\/article>\n<p>      <!-- PLANT\u00c3O DE CRISE --><\/p>\n<article data-plan-card=\"crise\">\n<h3>Plant\u00e3o de Crise (Sob Demanda)<\/h3>\n<p>\n            Para momentos cr\u00edticos: atua\u00e7\u00e3o pontual e r\u00e1pida para mapear o ru\u00eddo, orientar posicionamento e reduzir danos reputacionais.\n          <\/p>\n<h4>Inclui<\/h4>\n<ul>\n<li>Monitoramento intensivo por janela de tempo<\/li>\n<li>Mapeamento de origem do ru\u00eddo e amplificadores<\/li>\n<li>Classifica\u00e7\u00e3o de risco e impacto<\/li>\n<li>Recomenda\u00e7\u00f5es de resposta (nota, fala, postagem)<\/li>\n<li>Relat\u00f3rio-s\u00edntese p\u00f3s-crise<\/li>\n<\/ul>\n<h4>Quando faz mais sentido<\/h4>\n<ul>\n<li>Pol\u00eamica ou den\u00fancia viralizando<\/li>\n<li>Mat\u00e9ria negativa com potencial de repercuss\u00e3o<\/li>\n<li>Crise local envolvendo tema sens\u00edvel<\/li>\n<li>Necessidade de resposta institucional urgente<\/li>\n<\/ul>\n<p>              Urg\u00eancia<br \/>\n              Mitiga\u00e7\u00e3o<br \/>\n              Sob demanda<br \/>\n          <a href=\"#contato-monitoramento\">Chamar agora<\/a><br \/>\n          <a href=\"#o-que-e-monitoramento\">Entender metodologia<\/a><br \/>\n      <\/article>\n<p>    <!-- MICRO-CALCULADORA (SEM VALORES) --><\/p>\n<aside aria-label=\"Ajuda para escolher o plano\">\n<h3>Qual plano combina com voc\u00ea?<\/h3>\n<p>\n        Responda 3 perguntas r\u00e1pidas. Ao final, sugerimos o melhor caminho (sem compromisso).\n      <\/p>\n<p>        <label><br \/>\n          Seu n\u00edvel de exposi\u00e7\u00e3o \u00e9:<br \/>\n          <select id=\"fitExposure\"><option value=\"baixo\">Baixo<\/option><option value=\"medio\">M\u00e9dio<\/option><option value=\"alto\">Alto<\/option><\/select><br \/>\n        <\/label><br \/>\n        <label><br \/>\n          Voc\u00ea precisa de alertas frequentes?<br \/>\n          <select id=\"fitAlerts\"><option value=\"nao\">N\u00e3o<\/option><option value=\"sim\">Sim<\/option><\/select><br \/>\n        <\/label><br \/>\n        <label><br \/>\n          Existe crise ativa agora?<br \/>\n          <select id=\"fitCrisis\"><option value=\"nao\">N\u00e3o<\/option><option value=\"sim\">Sim<\/option><\/select><br \/>\n        <\/label><br \/>\n        <strong>Sugest\u00e3o:<\/strong> Plano Diagn\u00f3stico (Per\u00edodo Fechado)<br \/>\n        Baseado nas respostas acima.<br \/>\n        <a href=\"#contato-monitoramento\">Quero uma proposta<\/a><br \/>\n        <a href=\"#quem-se-beneficia-monitoramento\">Ver aplica\u00e7\u00f5es<\/a><br \/>\n    <\/aside>\n<\/section>\n<style>\n  :root{\n    --akilli-orange:#f79633;\n    --akilli-gray:#666666;\n    --akilli-ink:#222222;\n    --akilli-soft:#fff7ef;\n    --akilli-border: rgba(102,102,102,.28);\n    --akilli-shadow: 0 18px 40px rgba(0,0,0,.08);\n  }\n  .akilli-plans-section{\n    padding: 3.5rem 1.5rem;\n    background: linear-gradient(180deg, #fff 0%, var(--akilli-soft) 100%);\n    color: var(--akilli-ink);\n  }\n  .akilli-wrap{\n    max-width: 1180px;\n    margin: 0 auto;\n  }\n  .akilli-head h2{\n    font-size: 1.8rem;\n    margin: 0 0 .6rem 0;\n  }\n  .akilli-head p{\n    margin: 0 0 1.2rem 0;\n    line-height: 1.7;\n    color: #444;\n    max-width: 62rem;\n  }\n  \/* Switch *\/\n  .akilli-plan-switch{\n    display: inline-flex;\n    flex-wrap: wrap;\n    gap: .55rem;\n    padding: .45rem;\n    border: 1px solid var(--akilli-border);\n    border-radius: 999px;\n    background: #fff;\n    box-shadow: 0 10px 22px rgba(0,0,0,.05);\n    margin: .3rem 0 1.2rem 0;\n  }\n  .plan-btn{\n    appearance: none;\n    border: 1px solid transparent;\n    background: transparent;\n    color: #444;\n    padding: .55rem 1rem;\n    border-radius: 999px;\n    cursor: pointer;\n    font-weight: 800;\n    font-size: .92rem;\n    transition: all .15s ease-out;\n  }\n  .plan-btn:hover{\n    background: rgba(247,150,51,.10);\n  }\n  .plan-btn.active{\n    background: var(--akilli-orange);\n    color: #fff;\n    box-shadow: 0 12px 26px rgba(247,150,51,.28);\n  }\n  \/* Cards *\/\n  .akilli-plan-grid{\n    display: grid;\n    grid-template-columns: 1fr;\n    gap: 1rem;\n  }\n  .plan-card{\n    display: none;\n    background: #fff;\n    border: 1px solid var(--akilli-border);\n    border-radius: 1.35rem;\n    padding: 1.25rem 1.2rem;\n    box-shadow: var(--akilli-shadow);\n    animation: akFade .18s ease-out;\n  }\n  .plan-card.active{ display: block; }\n  @keyframes akFade{\n    from{ opacity:0; transform: translateY(4px); }\n    to{ opacity:1; transform: translateY(0); }\n  }\n  .plan-top h3{\n    margin: 0 0 .3rem 0;\n    font-size: 1.2rem;\n  }\n  .plan-sub{\n    margin: 0;\n    line-height: 1.7;\n    color: #444;\n    max-width: 70rem;\n  }\n  .plan-body{\n    margin-top: 1rem;\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    gap: 1.1rem;\n  }\n  .plan-col h4{\n    margin: 0 0 .5rem 0;\n    font-size: 1rem;\n    color: var(--akilli-gray);\n    text-transform: uppercase;\n    letter-spacing: .08em;\n  }\n  .plan-col ul{\n    margin: 0;\n    padding-left: 1.1rem;\n    line-height: 1.75;\n    color: #444;\n  }\n  .plan-col li{ margin-bottom: .25rem; }\n  .plan-tags{\n    margin-top: .9rem;\n    display: flex;\n    flex-wrap: wrap;\n    gap: .5rem;\n  }\n  .tag{\n    background: rgba(247,150,51,.12);\n    border: 1px solid rgba(247,150,51,.35);\n    color: #222;\n    padding: .35rem .65rem;\n    border-radius: 999px;\n    font-weight: 800;\n    font-size: .85rem;\n  }\n  .plan-actions{\n    margin-top: 1.1rem;\n    display: flex;\n    flex-wrap: wrap;\n    gap: .8rem;\n    align-items: center;\n  }\n  \/* Buttons *\/\n  .akilli-btn-primary, .akilli-btn-secondary{\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    padding: .8rem 1.35rem;\n    border-radius: 999px;\n    font-size: .95rem;\n    font-weight: 900;\n    text-decoration: none;\n    transition: all .18s ease-out;\n  }\n  .akilli-btn-primary{\n    background: var(--akilli-orange);\n    color: #fff;\n    box-shadow: 0 14px 30px rgba(247,150,51,.28);\n  }\n  .akilli-btn-primary:hover{\n    background: #e7831b;\n    transform: translateY(-1px);\n    box-shadow: 0 18px 38px rgba(247,150,51,.35);\n  }\n  .akilli-btn-secondary{\n    background: #fff;\n    color: #444;\n    border: 1px solid rgba(102,102,102,.6);\n  }\n  .akilli-btn-secondary:hover{\n    border-color: var(--akilli-orange);\n    background: rgba(247,150,51,.08);\n    color: #222;\n  }\n  \/* Fit box *\/\n  .akilli-fit-box{\n    margin-top: 1.5rem;\n    background: #fff;\n    border: 1px solid var(--akilli-border);\n    border-radius: 1.35rem;\n    padding: 1.2rem 1.2rem;\n    box-shadow: 0 12px 26px rgba(0,0,0,.06);\n  }\n  .akilli-fit-box h3{\n    margin: 0 0 .35rem 0;\n    font-size: 1.15rem;\n  }\n  .fit-sub{\n    margin: 0 0 1rem 0;\n    color: #444;\n    line-height: 1.7;\n    max-width: 60rem;\n  }\n  .fit-grid{\n    display: grid;\n    grid-template-columns: repeat(3, minmax(0, 1fr));\n    gap: .9rem;\n  }\n  .fit-q{\n    display: grid;\n    gap: .35rem;\n    font-weight: 800;\n    color: #333;\n    font-size: .92rem;\n  }\n  .fit-q select{\n    border: 1px solid rgba(102,102,102,.5);\n    border-radius: .9rem;\n    padding: .7rem .75rem;\n    font-weight: 700;\n    color: #444;\n    background: #fff;\n    outline: none;\n  }\n  .fit-q select:focus{\n    border-color: rgba(247,150,51,.7);\n    box-shadow: 0 0 0 4px rgba(247,150,51,.18);\n  }\n  .fit-result{\n    margin-top: 1rem;\n    border-left: 6px solid var(--akilli-orange);\n    background: rgba(247,150,51,.06);\n    padding: .9rem .9rem;\n    border-radius: 1rem;\n    color: #222;\n    font-weight: 900;\n    display: grid;\n    gap: .25rem;\n  }\n  .fit-note{\n    font-weight: 700;\n    color: #555;\n    font-size: .9rem;\n  }\n  .fit-actions{\n    margin-top: 1rem;\n    display: flex;\n    flex-wrap: wrap;\n    gap: .8rem;\n  }\n  \/* Responsive *\/\n  @media (max-width: 900px){\n    .plan-body{ grid-template-columns: 1fr; }\n    .fit-grid{ grid-template-columns: 1fr; }\n    .akilli-head h2{ font-size: 1.55rem; }\n  }\n<\/style>\n<section id=\"faq-monitoramento\">\n<header>\n<h2>FAQ \u2013 Perguntas frequentes (pra matar obje\u00e7\u00f5es)<\/h2>\n<p>\n        Aqui est\u00e3o as d\u00favidas mais comuns antes de contratar o <strong>Monitoramento de Imagem e Reputa\u00e7\u00e3o<\/strong>.<br \/>\n        A ideia \u00e9 simples: voc\u00ea entende o que entregamos, como funciona e por que isso evita dor de cabe\u00e7a.\n      <\/p>\n<\/header>\n<p>    <!-- BUSCA INTERATIVA --><br \/>\n      <label for=\"faqSearch\">Buscar perguntas<\/label><br \/>\n      <input id=\"faqSearch\" type=\"text\" placeholder=\"Digite uma palavra-chave (ex.: crise, prazo, dados, redes sociais)...\" \/><br \/>\n      <button type=\"button\" id=\"faqClear\" aria-label=\"Limpar busca\">Limpar<\/button><br \/>\n      Dica: voc\u00ea pode buscar por \u201ccrise\u201d, \u201cprazo\u201d, \u201csentimento\u201d, \u201cLGPD\u201d e afins.<br \/>\n    <!-- TAGS (atalhos) --><\/p>\n<nav aria-label=\"Filtrar por tema\">\n      <button type=\"button\" data-tag=\"todos\">Todos<\/button><br \/>\n      <button type=\"button\" data-tag=\"metodo\">Como funciona<\/button><br \/>\n      <button type=\"button\" data-tag=\"entrega\">Entrega<\/button><br \/>\n      <button type=\"button\" data-tag=\"politico\">Cen\u00e1rio pol\u00edtico<\/button><br \/>\n      <button type=\"button\" data-tag=\"juridico\">Legal\/LGPD<\/button><br \/>\n      <button type=\"button\" data-tag=\"invest\">ROI\/Valor<\/button><br \/>\n    <\/nav>\n<p>    <!-- FAQ (acorde\u00e3o) --><\/p>\n<details data-tags=\"metodo entrega\" open>\n<summary>\n          O que exatamente voc\u00eas monitoram?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            Monitoramos men\u00e7\u00f5es em <strong>redes sociais, blogs, portais regionais<\/strong> e outros canais definidos no briefing.<br \/>\n            Al\u00e9m disso, acompanhamos termos, nomes e varia\u00e7\u00f5es (siglas, apelidos p\u00fablicos e combina\u00e7\u00f5es com o munic\u00edpio).\n          <\/p>\n<\/details>\n<details data-tags=\"metodo\">\n<summary>\n          Isso \u00e9 autom\u00e1tico (rob\u00f4) ou humano?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            \u00c9 um servi\u00e7o <strong>manual e anal\u00edtico<\/strong>. A tecnologia ajuda na organiza\u00e7\u00e3o, mas o diferencial \u00e9 o olhar humano:<br \/>\n            leitura do contexto, peso da fonte, timing pol\u00edtico e recomenda\u00e7\u00f5es acion\u00e1veis.\n          <\/p>\n<\/details>\n<details data-tags=\"entrega\">\n<summary>\n          O que eu recebo no final?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            Voc\u00ea recebe <strong>planilha de evid\u00eancias<\/strong> (links, datas, fontes e resumo), <strong>classifica\u00e7\u00e3o de sentimento\/impacto<\/strong>,<br \/>\n            <strong>temas predominantes<\/strong>, riscos, oportunidades e um <strong>relat\u00f3rio executivo<\/strong> com recomenda\u00e7\u00f5es.\n          <\/p>\n<\/details>\n<details data-tags=\"entrega invest\">\n<summary>\n          Quanto tempo leva para entregar um relat\u00f3rio?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            Depende do per\u00edodo analisado e da quantidade de fontes, mas normalmente trabalhamos com cronogramas claros:<br \/>\n            <strong>setup<\/strong> (briefing), <strong>coleta\/organiza\u00e7\u00e3o<\/strong>, <strong>an\u00e1lise<\/strong> e <strong>apresenta\u00e7\u00e3o<\/strong>.<br \/>\n            No diagn\u00f3stico (per\u00edodo fechado), a entrega costuma ser mais r\u00e1pida do que no cont\u00ednuo.\n          <\/p>\n<\/details>\n<details data-tags=\"politico metodo\">\n<summary>\n          Voc\u00eas conseguem diferenciar ru\u00eddo pol\u00edtico de cr\u00edtica real da popula\u00e7\u00e3o?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            A gente n\u00e3o \u201cadivinha inten\u00e7\u00e3o\u201d, mas conseguimos <strong>contextualizar<\/strong>: origem da men\u00e7\u00e3o, recorr\u00eancia,<br \/>\n            padr\u00e3o de publica\u00e7\u00e3o, atores envolvidos e como isso se espalha. Resultado: voc\u00ea sabe o que \u00e9 <strong>barulho<\/strong> e o que \u00e9 <strong>sinal<\/strong>.\n          <\/p>\n<\/details>\n<details data-tags=\"politico entrega\">\n<summary>\n          Isso vai expor vereadores\/gestores internamente?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            O relat\u00f3rio \u00e9 feito para <strong>gest\u00e3o de imagem<\/strong> (uso interno) e pode ser ajustado em n\u00edvel de detalhe.<br \/>\n            Em cen\u00e1rios sens\u00edveis, organizamos a apresenta\u00e7\u00e3o com foco em <strong>temas e recomenda\u00e7\u00f5es<\/strong>, evitando \u201cfofoca pol\u00edtica\u201d.\n          <\/p>\n<\/details>\n<details data-tags=\"juridico metodo\">\n<summary>\n          Isso fere LGPD? Voc\u00eas usam dados pessoais?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            Trabalhamos prioritariamente com <strong>conte\u00fado p\u00fablico<\/strong> (publica\u00e7\u00f5es abertas, portais e redes).<br \/>\n            N\u00e3o fazemos coleta invasiva nem tratamos dados sens\u00edveis al\u00e9m do necess\u00e1rio para an\u00e1lise reputacional.<br \/>\n            Quando o cliente exige, inclu\u00edmos boas pr\u00e1ticas de <strong>minimiza\u00e7\u00e3o<\/strong>, registro de fontes e governan\u00e7a.\n          <\/p>\n<\/details>\n<details data-tags=\"metodo juridico\">\n<summary>\n          Voc\u00eas removem conte\u00fado da internet ou \u201capagam crise\u201d?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            N\u00e3o. Monitoramento n\u00e3o \u00e9 m\u00e1gica. O que fazemos \u00e9 <strong>reduzir danos<\/strong> com leitura r\u00e1pida, orienta\u00e7\u00e3o de resposta,<br \/>\n            unifica\u00e7\u00e3o de narrativa e preven\u00e7\u00e3o de escalada. Se houver necessidade jur\u00eddica, indicamos a via adequada.\n          <\/p>\n<\/details>\n<details data-tags=\"invest entrega\">\n<summary>\n          Qual o retorno (ROI) disso?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            O ROI aqui \u00e9 \u201cevitar custo invis\u00edvel\u201d: crise, desgaste, perda de confian\u00e7a, comunica\u00e7\u00e3o descoordenada e decis\u00f5es no escuro.<br \/>\n            Tamb\u00e9m melhora efici\u00eancia: voc\u00ea passa a pautar a\u00e7\u00f5es com <strong>evid\u00eancias<\/strong>, n\u00e3o com achismo.\n          <\/p>\n<\/details>\n<details data-tags=\"metodo entrega\">\n<summary>\n          Voc\u00eas enviam alertas em tempo real?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            No modelo cont\u00ednuo, podemos operar com <strong>alertas de aten\u00e7\u00e3o<\/strong> (ex.: men\u00e7\u00f5es negativas com impacto alto).<br \/>\n            A frequ\u00eancia e o canal do alerta (WhatsApp\/e-mail) s\u00e3o definidos no escopo, conforme rotina da equipe.\n          <\/p>\n<\/details>\n<details data-tags=\"politico\">\n<summary>\n          Voc\u00eas tomam partido (situa\u00e7\u00e3o\/oposi\u00e7\u00e3o)?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            N\u00e3o. O servi\u00e7o \u00e9 <strong>t\u00e9cnico<\/strong> e focado em reputa\u00e7\u00e3o. O objetivo \u00e9 dar clareza do cen\u00e1rio,<br \/>\n            riscos, oportunidades e recomenda\u00e7\u00f5es de comunica\u00e7\u00e3o \u2014 independentemente de alinhamento pol\u00edtico.\n          <\/p>\n<\/details>\n<details data-tags=\"entrega\">\n<summary>\n          O relat\u00f3rio pode ser apresentado para o time (reuni\u00e3o)?<br \/>\n          +<br \/>\n        <\/summary>\n<p>\n            Sim. A apresenta\u00e7\u00e3o pode ser online ou presencial, com foco em <strong>interpreta\u00e7\u00e3o<\/strong> e plano de a\u00e7\u00e3o.<br \/>\n            Muitas vezes o maior valor est\u00e1 em alinhar o entendimento do grupo e definir pr\u00f3ximos passos.\n          <\/p>\n<\/details>\n<p>    <!-- CTA FINAL --><br \/>\n      <a href=\"#contato-monitoramento\">Quero uma proposta<\/a><br \/>\n      <a href=\"#modelos-contratacao-monitoramento\">Ver modelos de contrata\u00e7\u00e3o<\/a><br \/>\n<\/section>\n<style>\n  :root{\n    --akilli-orange:#f79633;\n    --akilli-gray:#666666;\n    --akilli-ink:#222222;\n    --akilli-soft:#fff7ef;\n    --akilli-border: rgba(102,102,102,.28);\n    --akilli-shadow: 0 18px 40px rgba(0,0,0,.08);\n  }\n  .akilli-faq-section{\n    padding: 3.5rem 1.5rem;\n    background: #ffffff;\n    color: var(--akilli-ink);\n  }\n  .akilli-wrap{\n    max-width: 1180px;\n    margin: 0 auto;\n  }\n  .akilli-head h2{\n    font-size: 1.8rem;\n    margin: 0 0 .6rem 0;\n  }\n  .akilli-head p{\n    margin: 0 0 1.2rem 0;\n    line-height: 1.7;\n    color: #444;\n    max-width: 62rem;\n  }\n  \/* Search *\/\n  .akilli-faq-search{\n    display: grid;\n    grid-template-columns: 1fr auto;\n    gap: .6rem;\n    align-items: center;\n    border: 1px solid var(--akilli-border);\n    background: #fff;\n    border-radius: 1.25rem;\n    padding: .8rem .8rem;\n    box-shadow: 0 10px 22px rgba(0,0,0,.05);\n    margin-bottom: .8rem;\n  }\n  .akilli-faq-search input{\n    width: 100%;\n    border: 1px solid rgba(102,102,102,.45);\n    border-radius: 1rem;\n    padding: .75rem .85rem;\n    font-weight: 700;\n    color: #444;\n    outline: none;\n  }\n  .akilli-faq-search input:focus{\n    border-color: rgba(247,150,51,.75);\n    box-shadow: 0 0 0 4px rgba(247,150,51,.16);\n  }\n  .clear-btn{\n    border: 1px solid rgba(102,102,102,.55);\n    background: #fff;\n    border-radius: 999px;\n    padding: .7rem 1rem;\n    font-weight: 900;\n    cursor: pointer;\n    transition: all .15s ease-out;\n    color: #444;\n    white-space: nowrap;\n  }\n  .clear-btn:hover{\n    border-color: var(--akilli-orange);\n    background: rgba(247,150,51,.08);\n  }\n  .search-hint{\n    grid-column: 1 \/ -1;\n    font-size: .88rem;\n    color: var(--akilli-gray);\n    margin-top: .1rem;\n  }\n  .sr-only{\n    position:absolute !important;\n    width:1px;height:1px;\n    padding:0;margin:-1px;\n    overflow:hidden;clip:rect(0,0,0,0);\n    border:0;\n  }\n  \/* Tags *\/\n  .akilli-faq-tags{\n    display: inline-flex;\n    flex-wrap: wrap;\n    gap: .55rem;\n    padding: .45rem;\n    border: 1px solid var(--akilli-border);\n    border-radius: 999px;\n    background: #fff;\n    box-shadow: 0 10px 22px rgba(0,0,0,.05);\n    margin: .2rem 0 1.2rem 0;\n  }\n  .tag-btn{\n    appearance: none;\n    border: 1px solid transparent;\n    background: transparent;\n    color: #444;\n    padding: .55rem 1rem;\n    border-radius: 999px;\n    cursor: pointer;\n    font-weight: 800;\n    font-size: .92rem;\n    transition: all .15s ease-out;\n  }\n  .tag-btn:hover{ background: rgba(247,150,51,.10); }\n  .tag-btn.active{\n    background: var(--akilli-orange);\n    color: #fff;\n    box-shadow: 0 12px 26px rgba(247,150,51,.28);\n  }\n  \/* FAQ list *\/\n  .akilli-faq-grid{\n    display: grid;\n    grid-template-columns: 1fr;\n    gap: .8rem;\n  }\n  .faq-item{\n    border: 1px solid var(--akilli-border);\n    border-radius: 1.25rem;\n    background: #fff;\n    box-shadow: var(--akilli-shadow);\n    overflow: hidden;\n  }\n  .faq-item summary{\n    list-style: none;\n    cursor: pointer;\n    display: flex;\n    align-items: center;\n    justify-content: space-between;\n    gap: .8rem;\n    padding: 1rem 1rem;\n    font-weight: 900;\n    color: #222;\n    transition: background .15s ease-out;\n  }\n  .faq-item summary::-webkit-details-marker{ display:none; }\n  .faq-item summary:hover{\n    background: rgba(247,150,51,.10);\n  }\n  .faq-item .q{\n    line-height: 1.35;\n  }\n  .faq-item .icon{\n    display: inline-flex;\n    width: 28px;\n    height: 28px;\n    border-radius: 999px;\n    border: 1px solid rgba(102,102,102,.30);\n    align-items: center;\n    justify-content: center;\n    font-weight: 900;\n    color: var(--akilli-gray);\n    transition: transform .15s ease-out, background .15s ease-out, color .15s ease-out, border-color .15s ease-out;\n    flex: 0 0 auto;\n  }\n  details[open] .icon{\n    transform: rotate(45deg);\n    background: rgba(247,150,51,.14);\n    color: #222;\n    border-color: rgba(247,150,51,.45);\n  }\n  .faq-item .a{\n    padding: .2rem 1rem 1rem 1rem;\n    color: #444;\n    line-height: 1.7;\n  }\n  .faq-item .a p{ margin: 0; }\n  \/* hidden by filter\/search *\/\n  .faq-item.is-hidden{ display: none !important; }\n  \/* CTA *\/\n  .akilli-cta-row{\n    margin-top: 1.4rem;\n    display: flex;\n    flex-wrap: wrap;\n    gap: .8rem;\n    align-items: center;\n  }\n  .akilli-btn-primary, .akilli-btn-secondary{\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    padding: .8rem 1.35rem;\n    border-radius: 999px;\n    font-size: .95rem;\n    font-weight: 900;\n    text-decoration: none;\n    transition: all .18s ease-out;\n  }\n  .akilli-btn-primary{\n    background: var(--akilli-orange);\n    color: #fff;\n    box-shadow: 0 14px 30px rgba(247,150,51,.28);\n  }\n  .akilli-btn-primary:hover{\n    background: #e7831b;\n    transform: translateY(-1px);\n    box-shadow: 0 18px 38px rgba(247,150,51,.35);\n  }\n  .akilli-btn-secondary{\n    background: #fff;\n    color: #444;\n    border: 1px solid rgba(102,102,102,.6);\n  }\n  .akilli-btn-secondary:hover{\n    border-color: var(--akilli-orange);\n    background: rgba(247,150,51,.08);\n    color: #222;\n  }\n  @media (max-width: 700px){\n    .akilli-faq-search{\n      grid-template-columns: 1fr;\n    }\n    .clear-btn{ width: 100%; }\n    .akilli-head h2{ font-size: 1.55rem; }\n  }\n<\/style>\n<section id=\"contato-monitoramento\">\n    <!-- BLOCO PRINCIPAL --><\/p>\n<h2>Pronto pra tomar decis\u00f5es com evid\u00eancia (e dormir melhor)?<\/h2>\n<p>\n          Fale com a Akilli Brasil e receba uma proposta sob medida para <strong>Monitoramento de Imagem e Reputa\u00e7\u00e3o<\/strong>.<br \/>\n          Sem conversa mole: voc\u00ea diz o cen\u00e1rio, a gente devolve um plano de a\u00e7\u00e3o.\n        <\/p>\n<p>        <!-- SELECTOR INTERATIVO --><\/p>\n<p>Seu objetivo principal agora \u00e9:<\/p>\n<p>            <button type=\"button\" data-intent=\"diagnostico\" aria-selected=\"true\"><br \/>\n              Diagn\u00f3stico<br \/>\n            <\/button><br \/>\n            <button type=\"button\" data-intent=\"continuo\" aria-selected=\"false\"><br \/>\n              Acompanhamento<br \/>\n            <\/button><br \/>\n            <button type=\"button\" data-intent=\"crise\" aria-selected=\"false\"><br \/>\n              Crise<br \/>\n            <\/button><\/p>\n<p><strong>Diagn\u00f3stico:<\/strong> Ideal para fechar um per\u00edodo (ex.: semestre\/ano) e entender onde a reputa\u00e7\u00e3o est\u00e1 forte e vulner\u00e1vel.<\/p>\n<p><strong>Acompanhamento:<\/strong> Para institui\u00e7\u00f5es com exposi\u00e7\u00e3o constante. Alertas e relat\u00f3rios recorrentes para decis\u00e3o r\u00e1pida.<\/p>\n<p><strong>Crise:<\/strong> Situa\u00e7\u00e3o quente. Mapeamos origem do ru\u00eddo, amplificadores e recomendamos resposta e mitiga\u00e7\u00e3o.<\/p>\n<p>        <!-- CTAs --><br \/>\n          <!-- Troque o link do WhatsApp pelo seu --><br \/>\n          <a id=\"ctaWhatsapp\" href=\"https:\/\/wa.me\/5581998988498\" target=\"_blank\" rel=\"noopener\"><br \/>\n            Chamar no WhatsApp<br \/>\n          <\/a><br \/>\n          <!-- Troque o e-mail pelo seu --><br \/>\n          <a id=\"ctaEmail\" href=\"mailto:atendimento@akillibrasil.com?subject=Proposta%20-%20Monitoramento%20de%20Imagem%20e%20Reputa%C3%A7%C3%A3o\"><br \/>\n            Enviar e-mail<br \/>\n          <\/a><\/p>\n<p>\n          <strong>Obs.:<\/strong> Voc\u00ea pode solicitar proposta sem valores fixos aqui. A precifica\u00e7\u00e3o depende de escopo, per\u00edodo e volume de fontes.\n        <\/p>\n<p>      <!-- BLOCO DIREITO (FORM MINI) --><\/p>\n<h3>Briefing r\u00e1pido (1 minuto)<\/h3>\n<p>\n            Responda e copie a mensagem pronta para WhatsApp ou e-mail.\n          <\/p>\n<p>          <label><br \/>\n            Tipo de cliente<br \/>\n            <select id=\"fTipo\"><option value=\"C\u00e2mara Municipal\">C\u00e2mara Municipal<\/option><option value=\"Prefeitura\/Secretaria\">Prefeitura\/Secretaria<\/option><option value=\"Mandato\">Mandato<\/option><option value=\"Empresa\">Empresa<\/option><option value=\"Outro\">Outro<\/option><\/select><br \/>\n          <\/label><br \/>\n          <label><br \/>\n            Munic\u00edpio\/Regi\u00e3o<br \/>\n            <input id=\"fRegiao\" type=\"text\" placeholder=\"Ex.: Macaparana (PE)\" \/><br \/>\n          <\/label><br \/>\n          <label><br \/>\n            Janela de an\u00e1lise<br \/>\n            <select id=\"fJanela\"><option value=\"Diagn\u00f3stico (per\u00edodo fechado)\">Diagn\u00f3stico (per\u00edodo fechado)<\/option><option value=\"Acompanhamento cont\u00ednuo\">Acompanhamento cont\u00ednuo<\/option><option value=\"Plant\u00e3o de crise\">Plant\u00e3o de crise<\/option><\/select><br \/>\n          <\/label><br \/>\n          <label><br \/>\n            Principal preocupa\u00e7\u00e3o<br \/>\n            <input id=\"fTema\" type=\"text\" placeholder=\"Ex.: pol\u00eamicas locais, pauta X, imagem institucional...\" \/><br \/>\n          <\/label><br \/>\n            <button type=\"button\" id=\"btnGerar\"><br \/>\n              Gerar mensagem pronta<br \/>\n            <\/button><\/p>\n<p>Mensagem gerada:<\/p>\n<p>            <textarea id=\"fOut\" rows=\"7\" readonly><\/textarea><br \/>\n              <button type=\"button\" id=\"btnCopiar\"><br \/>\n                Copiar mensagem<br \/>\n              <\/button><\/p>\n<p>\n              Dica: depois de copiar, clique em <strong>WhatsApp<\/strong> ou <strong>E-mail<\/strong>. A mensagem j\u00e1 vai redonda.\n            <\/p>\n<p>O que voc\u00ea ganha<\/p>\n<ul>\n<li>Clareza do cen\u00e1rio reputacional<\/li>\n<li>Menos improviso e mais m\u00e9todo<\/li>\n<li>Recomenda\u00e7\u00f5es acion\u00e1veis<\/li>\n<\/ul>\n<p>    <!-- RODAP\u00c9 --><\/p>\n<p>\n        Prefer\u00eancia por atendimento? Podemos come\u00e7ar por WhatsApp e formalizar por e-mail.\n      <\/p>\n<\/section>\n<style>\n  :root{\n    --akilli-orange:#f79633;\n    --akilli-gray:#666666;\n    --akilli-ink:#222222;\n    --akilli-soft:#fff7ef;\n    --akilli-border: rgba(102,102,102,.28);\n    --akilli-shadow: 0 18px 40px rgba(0,0,0,.08);\n  }\n  .akilli-contact-section{\n    padding: 3.8rem 1.5rem;\n    background: linear-gradient(180deg, var(--akilli-soft) 0%, #fff 85%);\n    color: var(--akilli-ink);\n  }\n  .akilli-wrap{\n    max-width: 1180px;\n    margin: 0 auto;\n  }\n  .akilli-contact-card{\n    display: grid;\n    grid-template-columns: 1.2fr .9fr;\n    gap: 1.2rem;\n    background: #fff;\n    border: 1px solid var(--akilli-border);\n    border-radius: 1.6rem;\n    padding: 1.5rem 1.4rem;\n    box-shadow: var(--akilli-shadow);\n  }\n  .akilli-contact-left h2{\n    margin: 0 0 .55rem 0;\n    font-size: 1.9rem;\n    line-height: 1.2;\n  }\n  .sub{\n    margin: 0 0 1.2rem 0;\n    line-height: 1.75;\n    color: #444;\n    max-width: 56rem;\n  }\n  \/* Intent *\/\n  .intent-box{\n    border: 1px solid rgba(247,150,51,.35);\n    background: rgba(247,150,51,.06);\n    border-radius: 1.25rem;\n    padding: 1rem 1rem;\n    margin-bottom: 1.1rem;\n  }\n  .intent-title{\n    margin: 0 0 .65rem 0;\n    color: var(--akilli-gray);\n    font-weight: 900;\n    text-transform: uppercase;\n    letter-spacing: .08em;\n    font-size: .85rem;\n  }\n  .intent-buttons{\n    display: grid;\n    grid-template-columns: repeat(3, minmax(0, 1fr));\n    gap: .5rem;\n  }\n  .intent-btn{\n    border: 1px solid rgba(102,102,102,.55);\n    background: #fff;\n    color: #444;\n    padding: .55rem .5rem;\n    border-radius: 999px;\n    cursor: pointer;\n    font-weight: 900;\n    font-size: .9rem;\n    transition: all .15s ease-out;\n  }\n  .intent-btn:hover{\n    border-color: var(--akilli-orange);\n    background: rgba(247,150,51,.10);\n  }\n  .intent-btn.active{\n    border-color: transparent;\n    background: var(--akilli-orange);\n    color: #fff;\n    box-shadow: 0 12px 26px rgba(247,150,51,.25);\n  }\n  .intent-copy{\n    margin-top: .75rem;\n    color: #444;\n    line-height: 1.7;\n  }\n  .intent-text{ display:none; }\n  .intent-text.active{ display:block; }\n  \/* Buttons *\/\n  .cta-row{\n    display: flex;\n    flex-wrap: wrap;\n    gap: .8rem;\n    align-items: center;\n    margin-top: .9rem;\n  }\n  .akilli-btn-primary, .akilli-btn-secondary{\n    display: inline-flex;\n    align-items: center;\n    justify-content: center;\n    padding: .85rem 1.35rem;\n    border-radius: 999px;\n    font-size: .95rem;\n    font-weight: 900;\n    text-decoration: none;\n    transition: all .18s ease-out;\n    cursor: pointer;\n    border: none;\n  }\n  .akilli-btn-primary{\n    background: var(--akilli-orange);\n    color: #fff;\n    box-shadow: 0 14px 30px rgba(247,150,51,.28);\n  }\n  .akilli-btn-primary:hover{\n    background: #e7831b;\n    transform: translateY(-1px);\n    box-shadow: 0 18px 38px rgba(247,150,51,.35);\n  }\n  .akilli-btn-secondary{\n    background: #fff;\n    color: #444;\n    border: 1px solid rgba(102,102,102,.6);\n  }\n  .akilli-btn-secondary:hover{\n    border-color: var(--akilli-orange);\n    background: rgba(247,150,51,.08);\n    color: #222;\n  }\n  .micro{\n    margin: 1rem 0 0 0;\n    color: #555;\n    line-height: 1.6;\n    font-size: .95rem;\n  }\n  \/* Right side *\/\n  .mini-form{\n    border: 1px solid var(--akilli-border);\n    border-radius: 1.25rem;\n    padding: 1.05rem 1rem;\n    background: #fff;\n    box-shadow: 0 10px 22px rgba(0,0,0,.05);\n  }\n  .mini-form h3{\n    margin: 0 0 .25rem 0;\n    font-size: 1.15rem;\n  }\n  .mini-sub{\n    margin: 0 0 .9rem 0;\n    color: #444;\n    line-height: 1.7;\n  }\n  .field{\n    display: grid;\n    gap: .35rem;\n    margin-bottom: .75rem;\n    font-weight: 900;\n    color: #333;\n    font-size: .92rem;\n  }\n  .field input, .field select, .output textarea{\n    border: 1px solid rgba(102,102,102,.5);\n    border-radius: .95rem;\n    padding: .7rem .75rem;\n    font-weight: 700;\n    color: #444;\n    background: #fff;\n    outline: none;\n    width: 100%;\n  }\n  .field input:focus, .field select:focus, .output textarea:focus{\n    border-color: rgba(247,150,51,.7);\n    box-shadow: 0 0 0 4px rgba(247,150,51,.16);\n  }\n  .gen-row{ margin: .25rem 0 .6rem 0; }\n  .w100{ width: 100%; }\n  .output{\n    margin-top: .75rem;\n    border-left: 6px solid var(--akilli-orange);\n    background: rgba(247,150,51,.06);\n    padding: .85rem .85rem;\n    border-radius: 1rem;\n  }\n  .out-title{\n    margin: 0 0 .45rem 0;\n    font-weight: 900;\n    color: #222;\n  }\n  .copy-row{\n    margin-top: .6rem;\n    display: grid;\n    gap: .6rem;\n  }\n  .out-tip{\n    margin: .65rem 0 0 0;\n    color: #555;\n    line-height: 1.6;\n    font-size: .92rem;\n  }\n  .trust{\n    margin-top: 1rem;\n    border-left: 6px solid var(--akilli-gray);\n    padding: .75rem 1rem;\n    border-radius: 1.1rem;\n    background: #fff;\n    border: 1px solid rgba(102,102,102,.18);\n  }\n  .trust-title{\n    margin: 0 0 .35rem 0;\n    color: var(--akilli-gray);\n    font-weight: 900;\n    text-transform: uppercase;\n    letter-spacing: .08em;\n    font-size: .85rem;\n  }\n  .trust ul{\n    margin: 0;\n    padding-left: 1.1rem;\n    color: #444;\n    line-height: 1.75;\n  }\n  .akilli-contact-footer{\n    margin-top: 1rem;\n    color: #555;\n    text-align: center;\n    line-height: 1.7;\n  }\n  @media (max-width: 950px){\n    .akilli-contact-card{\n      grid-template-columns: 1fr;\n    }\n    .akilli-contact-left h2{\n      font-size: 1.6rem;\n    }\n  }\n  @media (max-width: 520px){\n    .intent-buttons{\n      grid-template-columns: 1fr;\n    }\n  }\n<\/style>\n","protected":false},"excerpt":{"rendered":"<p>Monitoramento de Imagem e Reputa\u00e7\u00e3o Acompanhe tudo o que falam da sua institui\u00e7\u00e3o, identifique riscos antes que virem crise e transforme dados em decis\u00f5es inteligentes \u2013 com an\u00e1lise humana, n\u00e3o s\u00f3 com rob\u00f4. Servi\u00e7o especializado da Akilli Brasil, baseado na metodologia interna Akilli Tracking. Para quem \u00e9 C\u00e2maras Municipais, Prefeituras e \u00f3rg\u00e3os p\u00fablicos Mandatos, parlamentares [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3190","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Monitoramento de Imagem e Reputa\u00e7\u00e3o Digital -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Monitoramento de Imagem e Reputa\u00e7\u00e3o Digital -\" \/>\n<meta property=\"og:description\" content=\"Monitoramento de Imagem e Reputa\u00e7\u00e3o Acompanhe tudo o que falam da sua institui\u00e7\u00e3o, identifique riscos antes que virem crise e transforme dados em decis\u00f5es inteligentes \u2013 com an\u00e1lise humana, n\u00e3o s\u00f3 com rob\u00f4. Servi\u00e7o especializado da Akilli Brasil, baseado na metodologia interna Akilli Tracking. Para quem \u00e9 C\u00e2maras Municipais, Prefeituras e \u00f3rg\u00e3os p\u00fablicos Mandatos, parlamentares [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/akillibrasil\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-04T17:09:52+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@akillibrasil\" \/>\n<meta name=\"twitter:label1\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data1\" content=\"11 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/monitoramento-de-imagem-e-reputacao-digital\\\/\",\"url\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/monitoramento-de-imagem-e-reputacao-digital\\\/\",\"name\":\"Monitoramento de Imagem e Reputa\u00e7\u00e3o Digital -\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/#website\"},\"datePublished\":\"2025-12-16T01:40:08+00:00\",\"dateModified\":\"2026-01-04T17:09:52+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/monitoramento-de-imagem-e-reputacao-digital\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/monitoramento-de-imagem-e-reputacao-digital\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/monitoramento-de-imagem-e-reputacao-digital\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Monitoramento de Imagem e Reputa\u00e7\u00e3o Digital\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/\",\"name\":\"Akilli Blog\",\"description\":\"Informa\u00e7\u00e3o para voc\u00ea formar sua opini\u00e3o.\",\"publisher\":{\"@id\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/#organization\",\"name\":\"Akilli Brasil Ltda.\",\"url\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/cropped-Logotipo-final-2.png\",\"contentUrl\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/cropped-Logotipo-final-2.png\",\"width\":1998,\"height\":667,\"caption\":\"Akilli Brasil Ltda.\"},\"image\":{\"@id\":\"https:\\\/\\\/akillibrasil.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/akillibrasil\",\"https:\\\/\\\/x.com\\\/akillibrasil\",\"https:\\\/\\\/instagram.com\\\/akillibrasil\",\"https:\\\/\\\/linkedin.com\\\/company\\\/akilli-brasil\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Monitoramento de Imagem e Reputa\u00e7\u00e3o Digital -","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/","og_locale":"pt_BR","og_type":"article","og_title":"Monitoramento de Imagem e Reputa\u00e7\u00e3o Digital -","og_description":"Monitoramento de Imagem e Reputa\u00e7\u00e3o Acompanhe tudo o que falam da sua institui\u00e7\u00e3o, identifique riscos antes que virem crise e transforme dados em decis\u00f5es inteligentes \u2013 com an\u00e1lise humana, n\u00e3o s\u00f3 com rob\u00f4. Servi\u00e7o especializado da Akilli Brasil, baseado na metodologia interna Akilli Tracking. Para quem \u00e9 C\u00e2maras Municipais, Prefeituras e \u00f3rg\u00e3os p\u00fablicos Mandatos, parlamentares [&hellip;]","og_url":"https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/","article_publisher":"https:\/\/facebook.com\/akillibrasil","article_modified_time":"2026-01-04T17:09:52+00:00","twitter_card":"summary_large_image","twitter_site":"@akillibrasil","twitter_misc":{"Est. tempo de leitura":"11 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/","url":"https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/","name":"Monitoramento de Imagem e Reputa\u00e7\u00e3o Digital -","isPartOf":{"@id":"https:\/\/akillibrasil.com\/blog\/#website"},"datePublished":"2025-12-16T01:40:08+00:00","dateModified":"2026-01-04T17:09:52+00:00","breadcrumb":{"@id":"https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/akillibrasil.com\/blog\/monitoramento-de-imagem-e-reputacao-digital\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/akillibrasil.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Monitoramento de Imagem e Reputa\u00e7\u00e3o Digital"}]},{"@type":"WebSite","@id":"https:\/\/akillibrasil.com\/blog\/#website","url":"https:\/\/akillibrasil.com\/blog\/","name":"Akilli Blog","description":"Informa\u00e7\u00e3o para voc\u00ea formar sua opini\u00e3o.","publisher":{"@id":"https:\/\/akillibrasil.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/akillibrasil.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/akillibrasil.com\/blog\/#organization","name":"Akilli Brasil Ltda.","url":"https:\/\/akillibrasil.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/akillibrasil.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/akillibrasil.com\/blog\/wp-content\/uploads\/2024\/10\/cropped-Logotipo-final-2.png","contentUrl":"https:\/\/akillibrasil.com\/blog\/wp-content\/uploads\/2024\/10\/cropped-Logotipo-final-2.png","width":1998,"height":667,"caption":"Akilli Brasil Ltda."},"image":{"@id":"https:\/\/akillibrasil.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/akillibrasil","https:\/\/x.com\/akillibrasil","https:\/\/instagram.com\/akillibrasil","https:\/\/linkedin.com\/company\/akilli-brasil"]}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/akillibrasil.com\/blog\/wp-json\/wp\/v2\/pages\/3190","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/akillibrasil.com\/blog\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/akillibrasil.com\/blog\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/akillibrasil.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/akillibrasil.com\/blog\/wp-json\/wp\/v2\/comments?post=3190"}],"version-history":[{"count":34,"href":"https:\/\/akillibrasil.com\/blog\/wp-json\/wp\/v2\/pages\/3190\/revisions"}],"predecessor-version":[{"id":3260,"href":"https:\/\/akillibrasil.com\/blog\/wp-json\/wp\/v2\/pages\/3190\/revisions\/3260"}],"wp:attachment":[{"href":"https:\/\/akillibrasil.com\/blog\/wp-json\/wp\/v2\/media?parent=3190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}